Our website uses cookies to provide the smoothest, most personalized shopping experience possible.

From remembering your preferences to analyzing traffic, cookies help us understand how you connect with the STRAYA lifestyle.

You’re in control — manage or disable cookies anytime.

 

Effective Date: 06/10/2025

 

1. Introduction

This Cookie Policy (the “Policy”) explains how STRAYA (hereinafter, “STRAYA”, “we”, “our” or “us”) uses cookies and similar technologies on the website www.straya.com (hereinafter, the “Website”). By accessing, browsing, or using our Website, Users (hereinafter, “you”, “your”, or the “User”) consent to the use of cookies in accordance with this Policy, unless you have disabled them through your browser or cookie management tools.

This Policy complies with:

• General Data Protection Regulation (GDPR – EU Regulation 2016/679).

• ePrivacy Directive (2002/58/EC, as amended by 2009/136/EC).

• California Consumer Privacy Act (CCPA) / California Privacy Rights Act

(CPRA).

• Australian Privacy Act 1988 (Cth) and Australian Privacy Principles (APPs).

 

2. What are Cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet) by websites you visit. They serve multiple purposes, such as enabling functionality, enhancing User experience, remembering preferences, and supporting targeted advertising.

Types of cookies include:

• Session Cookies: expire automatically when the browser is closed.

• Persistent Cookies: remain stored until their expiration or manual deletion.

• First-Party Cookies: installed directly by STRAYA.

• Third-Party Cookies: installed by external providers integrated into the Website (e.g., analytics or advertising services).

 

3. Categories of Cookies Used

a) Strictly Necessary Cookies

• Required for Website operation, secure login, shopping cart functionality, and order

processing.

• Cannot be deactivated, as they are essential to core services.

b) Performance and Analytics Cookies• Collect anonymized data on User behavior (e.g., time spent, most visited pages, navigation errors).

• Improve functionality, content relevance, and performance.

• Example: Google Analytics.

c) Functionality Cookies

• Personalize the Website by remembering User settings (e.g., language, region, login details).

• If disabled, some services may not work properly.

d) Advertising and Targeting Cookies

• Track browsing behavior across websites.

• Deliver tailored ads and measure campaign effectiveness.

• Examples: Facebook Pixel, Google Ads remarketing cookies.

 

4. Third-Party Cookies

STRAYA partners with carefully selected third-party service providers, including but not

limited to:

• Google Analytics – traffic monitoring and website analytics.

• Meta (Facebook/Instagram) Pixel – personalized ads and campaign optimization.

• Payment Processors – fraud prevention and secure payment validation.

⚠ These providers may collect personal data independently. STRAYA does not control third-party cookies. Users are encouraged to review the privacy policies of these providers directly.

 

5. Legal Basis for Processing

• Under GDPR (EU/EEA):

o Legitimate Interest: Strictly necessary cookies.

o Consent: Performance, functionality, and advertising cookies (consent obtained via cookie banner).

• Under CCPA/CPRA (California, USA):

• Cookies may be considered a “sale” or “sharing” of personal data.

• California residents may opt out by using the “Do Not Sell or Share My

Personal Information” link.

• Under Australian Privacy Act 1988:

o Cookies are considered personal information if they identify an individual.

o STRAYA complies with the Australian Privacy Principles (APPs) regarding data collection, storage, and usage.

 

6. Retention and Duration of Cookies

• Session Cookies: Deleted when the browser session ends.

• Persistent Cookies: Stored for defined periods (e.g., 30 days, 6 months, 12 months), depending on purpose and provider.

• Cookies may be deleted earlier by adjusting browser preferences.

 

7. Managing and Disabling Cookies

Users may accept, reject, or configure cookie preferences via:

• The cookie banner displayed at first visit.

• Browser settings, such as:

o Chrome: Settings > Privacy & Security > Cookies.

o Firefox: Options > Privacy & Security > Cookies and Site Data.

o Safari: Preferences > Privacy > Manage Website Data.

o Edge: Settings > Cookies and Site Permissions.

⚠ Note: Disabling certain cookies may impair Website performance and restrict services.

 

8. User Rights

Depending on applicable law, Users may exercise the following rights regarding personal

data processed via cookies:

• Access to their personal data.

• Rectification of inaccurate or incomplete data.

• Erasure (“right to be forgotten”).

• Restriction of processing.

• Data portability (where applicable).

• Withdrawal of consent at any time.

• Right to object to data processing, including for direct marketing purposes.

To exercise these rights, please contact STRAYA (see Section 10).

 

9. Updates to this Policy

STRAYA may update this Policy at any time to reflect:

• Changes in technology or cookie usage.• New legal or regulatory requirements.

• Business or operational needs.

Users will be notified of material updates via a notice on the Website.

 

10. Contact Information

For any questions, complaints, or to exercise your rights under GDPR, CCPA, or the

Australian Privacy Act, please contact:

STRAYA

📍 Brisbane, Australia

📧 Email: strayasuglasses@gmail.com

If you are located in the EU/EEA, you also have the right to lodge a complaint with your local Data Protection Authority (DPA). If you are in Australia, you may contact the Office of the Australian Information Commissioner (OAIC).

If you are in California, you may exercise your rights under CCPA/CPRA via our dedicated opt-out mechanisms.